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an I-med Employee in Navy Scrubs by Designs to You Stands Beside an Mri Machine, Holding a Clipboard As She Interacts with a Patient Lying on the Machine's Bed. the Patient, a Smiling Woman, Looks Relaxed and is Covered with a Blue Blanket.

I-MED Uniform Case Study

In 2015, I-MED Radiology, Australia’s largest medical imaging network, turned to us for a uniform overhaul. With 4,200+ staff across 300+ clinics, they needed a solution to replace their outdated, uncomfortable uniforms.

Our goal was clear: to provide I-MED with a uniform program that streamlined the experience for staff, allowing them to focus on what they do best—caring for patients.

an I-med Employee in Navy Scrubs by Designs to You Stands Beside an Mri Machine, Holding a Clipboard As She Interacts with a Patient Lying on the Machine's Bed. the Patient, a Smiling Woman, Looks Relaxed and is Covered with a Blue Blanket.

I-MED Uniform Case Study

In 2015, I-MED Radiology, Australia’s largest medical imaging network, turned to us for a uniform overhaul. With 4,200+ staff across 300+ clinics, they needed a solution to replace their outdated, uncomfortable uniforms.

Our goal was clear: to provide I-MED with a uniform program that streamlined the experience for staff, allowing them to focus on what they do best—caring for patients.

PROJECT SUMMARY

4,200+

Staff Members

300+ Locations

Australia-wide

Healthcare Uniforms

Clinical & Non-Clinical

Project Start

2015

PROJECT SUMMARY

4,200+ Staff

300+ Locations

Healthcare Uniforms

Started 2015

Our Custom Uniform Solution

I-MED picked just a few custom pieces to give their uniforms a unique touch—subtle, but with a clear brand identity that stands out without being too much.

Lightweight Chiffon Scarf: This scarf, featuring a soft gradient of I-MED’s colours, quickly became a go-to for its subtle elegance and added flair.

Woven Striped Tie: This tie in I-MED’s signature colours added a polished finishing piece to the menswear range.

Custom-Colored Orange Belt: An I-MED orange belt added a vibrant pop that made any outfit unmistakably I-MED.

Women’s Keyhole Blouse in I-MED Orange: With its custom orange hue, this blouse captured the I-MED brand in an eye-catching way.

Custom Uniform Solution

I-MED picked just a few custom pieces to give their uniforms a unique touch—subtle, but with a clear brand identity that stands out without being too much.

Lightweight Chiffon Scarf: This scarf, featuring a soft gradient of I-MED’s colours, quickly became a go-to for its subtle elegance and added flair.

Woven Striped Tie: This tie in I-MED’s signature colours added a polished finishing piece to the menswear range.

Custom-Colored Orange Belt: An I-MED orange belt added a vibrant pop that made any outfit unmistakably I-MED.

Women’s Keyhole Blouse in I-MED Orange: With its custom orange hue, this blouse captured the I-MED brand in an eye-catching way.

I-MED's Ready-Wear Uniform Solution

To keep I-MED’s look consistent, we proposed a range of ready-to-wear styles, tailored to keep up with the hustle of healthcare professionals.

FlexStretch Scrubs: An instant favourite, these soft, breathable scrubs are loaded with pockets, making even the longest shifts more comfortable.

Mini Check Shirts: Perfect for those who want a bit of flair, these shirts added a small splash of pattern.

Smart French Navy Bottoms: These durable, easy-care bottoms were the go-to choice for pairing with any top for a smart look.

I-MED's Ready-Wear Uniform Solution

To keep I-MED’s look consistent, we proposed a range of ready-to-wear styles, tailored to keep up with the hustle of healthcare professionals.

FlexStretch Scrubs: An instant favourite, these soft, breathable scrubs are loaded with pockets, making even the longest shifts more comfortable.

Mini Check Shirts: Perfect for those who want a bit of flair, these shirts added a small splash of pattern.

Smart French Navy Bottoms: These durable, easy-care bottoms were the go-to choice for pairing with any top for a smart look.

How We Delivered

Rolling out a new uniform program for a network as vast as I-MED required careful coordination and a personalised approach. Here’s how we did it:

  • Customised Online Portal: An easy-to-use online portal that gave I-MED full control over their uniform needs—ordering, tracking, and managing everything from one place.

  • Smart Stock Management: Balancing stock service items with custom pieces, we made sure I-MED had the flexibility to meet demand without overcommitting, while still keeping the unique aspects of their brand front and centre.

  • Ongoing Support: We’ve continued working closely with I-MED, making sure their uniforms stay up-to-date and their staff remains happy.

The new uniforms were a hit from day one, bringing a fresh, professional look that matched the high standards of care I-MED is known for. Staff felt more confident, and the streamlined process meant they could focus on their patients, not their wardrobes.

How We Delivered

Rolling out a new uniform program for a network as vast as I-MED required careful coordination and a personalised approach. Here’s how we did it:

  • Customised Online Portal: An easy-to-use online portal that gave I-MED full control over their uniform needs—ordering, tracking, and managing everything from one place.

  • Smart Stock Management: Balancing stock service items with custom pieces, we made sure I-MED had the flexibility to meet demand without overcommitting, while still keeping the unique aspects of their brand front and centre.

  • Ongoing Support: We’ve continued working closely with I-MED, making sure their uniforms stay up-to-date and their staff remains happy.

The new uniforms were a hit from day one, bringing a fresh, professional look that matched the high standards of care I-MED is known for. Staff felt more confident, and the streamlined process meant they could focus on their patients, not their wardrobes.

Services Provided

Bespoke Fabric Colour + Prints

Designed several bespoke accessories and garments in I-MED’s brand colours.

Dedicated Account Manager

A single dedicated manager for smooth, hassle-free communication and project oversight.

Customised Online Portal with Extended Functions

Customised online portal for effortless uniform ordering and management, tailored to I-MED’s needs.

Warehousing, Fulfilment & Stock Management

Ensuring uniforms are always in stock and delivered on time.

National Roadshow with Personal Styling & Fitting

Designed a unique abstract print in Medibank’s brand colours, making each uniform piece distinct and on-brand.

'Made-For-You' Uniform Service

Custom-made uniforms for team members with special sizing needs, ensuring everyone looks and feels great at work.

Digital & Printed Uniform Catalogue

Easy-to-use online catalogue for staff to select their uniforms effortlessly.

Services Provided

Bespoke Fabric Colour + Prints

Designed several bespoke accessories and garments in I-MED’s brand colours.

Dedicated Account Manager

A single dedicated manager for smooth, hassle-free communication and project oversight.

Customised Online Portal with Extended Functions

Customised online portal for effortless uniform ordering and management, tailored to I-MED’s needs.

Warehousing, Fulfilment & Stock Management

Ensuring uniforms are always in stock and delivered on time.

National Roadshow with Personal Styling & Fitting

Designed a unique abstract print in Medibank’s brand colours, making each uniform piece distinct and on-brand.

'Made-For-You' Uniform Service

Custom-made uniforms for team members with special sizing needs, ensuring everyone looks and feels great at work.

Digital & Printed Uniform Catalogue

Easy-to-use online catalogue for staff to select their uniforms effortlessly.

Your team have always been so great with custom orders. I always feel so well dressed in my uniform.
Farita A.
I-MED
Your team have always been so great with custom orders. I always feel so well dressed in my uniform.
Farita A.
I-MED

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